Wednesday, 26 October 2011

General initial ideas for my music magazine

At first, I thought it could be fairly unique to create a D'n'B genre music magazine, as I feel this genre is yet to be strongly focussed on in the music magazine industry. But, for reasons such as:
  • The target audience may be too niche 
  • No ones preferred music genre from my focus group is D'n'B or a similar genre
  • And, the existing and popular music magazine I would like to base my music magazine on, does not focus on one specific genre, and if some say it does the genre would be mostly Indie/Rock (E.g. Arctic Monkeys, Florence and the Machine) with some pop thrown in as well. This is follows its tagline of 'First For Music News', which portrays its more generalised genre. 
I've since decided against that idea, and decided to do a more Indie/Rock/Acoustic genre (which I feel are all very similar). The reason I have mentioned not one, but three genres there, is because many artists vary in what genre their music is classified as, depending on the album or song released. By including all three genres in my music magazine the target audience will still like most (if not all) of the artists I include, but I will have more of a range of artists to include and choose from. Also, in terms of the success of the magazine in the long run, having a slightly wider target audience and genre allows for more people to be in that target audience and to be interested in reading and purchasing the music magazine. 


Possible names:

  • Rechord
Pun, mix of the words 'record' and guitar 'chord'. The guitar chord aspect I like because it relates to the selected genre of the magazine. I feel that this name wouldn't be liked by my target audience, as it may be seen as too cheesy.

  • Vinyl 
Relates to music. I like the retro feel as vinyls were popular in the 1970's, but also, because of this the target audience may not like it as it may appeal to a slightly older audience, instead of teenagers and young adults.

  • Tuner - possible tag line - 'Keeping you in Tune with the music world' 
This name relates to a guitar tuner, which also relates to the chosen genre of my music magazine (as a guitar is a key instrument used in rock/indie/acoustic music). I feel that this title would appeal to my target audience because of this. I also like how the title is one word, which only two syllables, so its short and sweet (as most music music magazine titles are short. E.g. Q, NME, Mojo etc...).
I think 'Tuner' is my favourite name out of the three, and so this is the name I will be using for my music magazine.

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